Saturday, April 24, 2010

Sponsorship Both sides of the Coin.


Lets get right into things.. I just had my boat wrapped from one of the highly recognized graphics companies here in Phoenix, Az A and M Graphics. Click the blue link to go right to there website and ask for Andrew. He is the man when it comes to wraps!!!
Being an entrepreneur, I take calculated risks with marketing and advertising everyday with my business Mattress Depot. As the economy tightens up and disposable income is nothing more than a term found in a dictionary I constantly think of ways at night how I can grow my company, image and my bass fishing career. I was recently given some great advice from a mentor of mine who stated. " You see all these guys with logos on there boats and shirts. There is probably 1 out of 50 who are actually getting monetary value for their endorsements. Don't be like everyone else and fall in to the same pitfall and wear a badge or sticker just for a couple of free lures. Instead create your own unique brand/image and set yourself apart from the pack. " I pondered this thought for a long time and it made complete sense to me. Concentrating on my business plan, implementing realistic goals and holding myself accountable is what I am trying to accomplish. As far obtaining sponsors in my bass fishing career.....My goal is not to have 30 logos on my tournament jersey but (3 maybe 4) that I can devote honest brand recognition to as well as service. Having fun and being unique in advertising will set you apart from the rest of the field on both sides of the coin...

Special Thanks go to The Hookup Tackle, Powell Rods, Mattress Depot

3 comments:

  1. I think if I was an aspiring pro it would be awful difficult to resist the temptation to go after the meager Pro Staff discounts for the products I believed in and wanted to use.

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  2. good article ,well written wish u the best of luck in your pro career. Any sponsor would be lucky to have ya.

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  3. I pondered this thought for a long time and it made complete sense to me. Concentrating on my business plan, implementing realistic goals and holding myself accountable is what I am trying to accomplish. As far obtaining sponsors in my bass fishing career. who makes the best latex mattress

    ReplyDelete